
Tech that works as hard as you do.
You didn't start your business to wrestle with software, you started it because you're great at what you do. But somewhere along the way, the busywork piled up and the tech got in the way. I help small business owners cut through it and put the right tools in place, from AI to websites to custom software, without the jargon, the overwhelm, or the enterprise price tag.
Services Designed Around Business Outcomes
Pick the results you need, I'll handle the how. Select any that fit, then book one free consultation and we'll talk through them together.
Not sure which you need? Book a free consultation and we’ll figure it out together.
Or view the full service guideA Practical, Business-First
Approach to Technology
Like the Bread combines technical expertise with a practical, business-first mindset. The focus isn’t on selling complicated systems — it’s on helping businesses work more efficiently, make better decisions, and grow sustainably.
Every month on the wrong systems costs you hours you'll never get back. Let's change that.

I'm Wheat Holt,
your dedicated technology partner.
With nearly a decade in software engineering, across startups, enterprise products, and everything in between. I started likethebread.com to give small businesses and founders access to the same caliber of tech thinking that big companies take for granted. I work with you directly on AI strategy, marketing websites, e-commerce, and custom software, with a focus on building things that are practical, sustainable, and actually fit your business.
No outsourced handoffs. No overcomplicated solutions. Just a trusted partner who speaks your language.


Testimonials
AVP Product, Lexis Nexis Solutions
September 15, 2023
September 15, 2023 William(Wheat) is the embodiment of a Product thinking engineering lead, driving not just excellent team output but a thoughtful and well communicated approach to building great software.
William(Wheat) is a collaborator and problem solver, focused on what’s best for the user and the business. In our time together he worked closely with design, product, and business stakeholders across multiple large enterprise products, bringing a focus on testing, performance, reusability, and shipping small.
I’d recommend him as a great partner across the technology and product spectrum.

The AI Opportunity Checklist
A quick, no fluff way to spot where AI could actually save your business time and money, and where it's just hype. Drop your email and it's yours, no strings.